As a key member of our Communications team, the Digital Content Manager will be the engine behind our digital storytelling. The person in this full-time position will be responsible for developing and executing a digital content strategy that educates, engages, and inspires our audience to take meaningful action—whether it's contacting their representative, signing a petition, attending an event, or casting their vote. The Digital Content Manager will lead digital and multimedia content creation, manage the organization's social platforms and digital communications, and support cross-team communications initiatives. This is a hybrid role, offering the flexibility of remote work with in-person collaboration for key meetings and strategy sessions. This position reports directly to our Communications Director.
Digital Media & Content Creation
- Engage new and existing audiences with high-quality digital media that aligns with organizational campaigns and programs.
- Build and strengthen relationships with influencers, advocates, and other coalition partners active on social media.
- Content Strategy and Creation: Develop and manage a dynamic content calendar aligned with our advocacy and electoral campaigns. Write clear and persuasive copy with strong calls-to-action that convert followers into activists and/or donors.
- Social Media Management: Craft compelling, platform-specific content (e.g., graphics, short and long format videos, livestreams, etc) for Instagram, Twitter/X, Facebook, and TikTok that drives traffic and engagement. Identify new channels to expand the organization's social media presence and stay up to date and relevant with emerging trends.
- Rapid Response: Monitor the political landscape and create timely content that responds to breaking news and legislative developments in North Carolina.
- Message Stewardship: Ensure all content is on-message and upholds our organizational values.
- Performance Analysis: Track, analyze, and report on content performance metrics to continuously refine and improve our strategy.
Organizational Collaboration
- Collaborate on organizational communications messaging, including general strategy, brainstorming, design, copywriting, and editing.
- Assist Communications Director, Deputy Communications Director, and member-led Chapter Comms teams with digital campaigns, creation and publication of emails, online actions, digital resources and graphics, website content creation and updates, as needed.
- Collaborate with Federation members to create content that will uplift their stories of leadership and personal experience with issues related to our work.
- Collaborate with programmatic teams and offer support around promoting organizational programs, campaigns, and events through our digital platforms.
- Align and coordinate social media strategy with the fundraising department to create donor-facing communications that are compelling, effective, and legally compliant.
Email the following materials to comms@carolinafederation.org. For the subject line, please put “Digital Content Manager" followed by your first and last name in parentheses ( ).
Send us:
- A brief cover letter explaining what sparks your interest in the Digital Content Manager position at the Carolina Federation and why you would be a good fit for this role at this time.
- A resume that shows your experience relevant to the responsibilities and required qualifications for the position.
- A portfolio of your work.
- Three references who can speak to a combination of your values and previous work experience.
Timeline:
We will take applications for this position on a rolling basis and prioritize applications submitted by January 30, 2026. We will conduct a multi-stage interview process with the goal of a start date for this role by April 16, 2026.